Studio benchmark: 225 credits per 10-second video at 720p (1080p: 330, 4K: 660), in 9:16 or 16:9. About $1.58 on the $7 pack or $1.35 on the $300 pack. Reference video changes the price; see the full grid on /prices. Other Lab models and Workflows vary; check the estimate before you run.
The social clip is the everything-else format: light, fast, feed-native videos that keep a brand present between campaigns — organic posts, retargeting cutdowns, seasonal moments, product teasers. Its job isn't conversion on contact; it's cadence — and cadence is where production cost compounds hardest. That's the economic case: at ~$1.58 a video, a daily-posting habit costs less per month than one freelancer clip, which turns "we should post more" from a resourcing problem into a workflow setting.
Real examples — generated with v4v
Where social clips earn
- Organic cadence — staying in the feed algorithm's good graces
- Retargeting cutdowns — 6-second reminders cut from winning ads
- Seasonal refreshes — same product, new moment, minutes of work
- Teasers — new SKU announcements without a launch production
The one rule
Native or nothing: 9:16, captions on, sound-optional, first-frame motion. A repurposed horizontal ad reads as an ad; a native clip reads as content.
Make one in this format now
Paste a product URL, pick the format — the director handles scene, light and pacing.
From $7 · no subscription, ever · credits never expire
FAQs
How is this different from UGC?
UGC is a creator-led ad format; social clips are lighter brand content — no presenter required, no hard sell.
What cadence actually matters?
Consistency beats bursts: 3–5 clips a week sustained outperforms 20 in launch week then silence.
Facts checked July 16, 2026. Competitor claims from public pricing pages; verify before relying on them.